eurorad:
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forSpecialty Retailers​

Insurance & Eurorad

Become a eurorad partner: more revenue for specialist retailers through company bike leasing

While the German bicycle trade is struggling with rising costs and falling margins, more than 5,000 specialist retailers are pursuing a lucrative solution: a partnership with eurorad. The secret lies in the booming company bike leasing market – a segment that will reach an annual volume of €3.1 billion in 2024 and has been growing steadily by 30% since 2019.% annually since 2019. % annually since 2019. As eurorad Leasingpartner , you can benefit from this growth market and secure additional revenue without taking any risks. 

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Immediate liquidity through prompt payment of the purchase price

As eurorad partner you will receive the full invoice amount immediately paid —no waiting, no missed payments. While other customers often prefer to pay in installments or settle invoices late, our leasing partner, AGL, guarantees prompt payment through our online portal. For you, this means improved liquidity and predictable cash flows. 

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100% Workshop Billing at Your Own Hourly Rates ​

The bicycle insurance included in the lease agreement becomes an additional source of income for you. Repairs, maintenance, and wear-and-tear parts are billed directly to the leasing partner —at your usual hourly rates. For your customers arestthere are no additional costs. Instead, they generate ongoing service revenue over the entire 36-month lease term. 

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Unlimited brand variety with eurorad​

At eurorad , there are no restrictions to selected models or brands. Prospective buyers can choose any bicycle or e-bike from your lineup—fromthe city bike to an e-mountain bike to a cargo bikebike. Both exclusive brands such as BULLS, Scott, Hercules, Kettler, and ZEMO, as well as all other brands available in your store, are included in the leasing program. 

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Immediate order: Your unique competitive advantage

For companies with fewer than 50 employees, eurorad offers the “Instant Order”—a unique solution on the market. While other leasing providers require complex framework agreements, eurorad even small businesses an easily get started with company bike leasing. This significantly expands your target audience and opens up new customer segments. 

Our promise to eurorad partners: We are always by your side

What distinguishes eurorad from other company bike leasing companies? We are always on the side of specialist retailers! At eurorad , you are a partner on equal footing. The entire process of purchasing a bicycle and all services is handled exclusively by you as a specialist retailer. We do not exclude you at any point during the leasing process. 

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Your customer loyalty remains intact ​​

For your existing customers, you remain the trusted specialty retailer.Even after the lease is signed, customers will come to you for maintenance, repairs, and accessories. For us, , you are the experts needed for a qualified bike purchase. This philosophy sets eurorad fundamentally from competitors who bypass specialty retailers. 

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Leasing as a Tool, Even in Difficult Times​

Economic uncertainties pose particular challenges for specialist retailers. Company bike leasingleasing with eurorad relieves the burden on bicycle retailers, reduces inventory, and opens up new financing options for your customers. The partnerwith eurorad enables you to strengthen your customer loyalty and gain real added value . 

The back room of a bicycle shop or bicycle repair shop. Bicycles hang from the ceiling and stand against the walls on the floor.

Annual UVV safety inspections

Regular UVV safety inspections ensure that the leased bicycles are in perfect technical condition. leased bicycles – and provideyou you continuous orders. For you, this means means regular workshop contacts and additional service revenue. 

Becoming an eurorad partner is that simple

Sign up online in just a few minutes. All you need to do is providesome information about your specialty store . Your personalcontactperson will get in touch with you as soon as possible to answer any questions you may have. 

We will send you the cooperation agreement and support you with professional marketing measures and materials. This allows you to successfully offer the service bike leasing option in your business . 

Once you have returned the completed contract to us, we will activate you as a eurorad specialist dealerdealer. The process is straightforward and transparent. 

After successful examination, you will receive you access to the eurorad leasing portal and will be listed on the eurorad website as a specialist dealer. This gives you the benefit of additional online visibility. 

eurorad—a strong partner always by your side​

Through the partnershipswith eurorad , you receive numerous benefits that ultimately lead to increased sales and more people access to bicycle mobility . 

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Regular training for your team

To keep you and your team up to date, we offer regular training courses on new products, leasing processes, and sales arguments. 

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Personal contact on equal terms

You are important to us as a partner! That's why you have a personal:contact contact person:, the:who knows your needs and responds quickly. 

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Premium protection with Assona

For even faster and easier billing, we work with the renowned insurance partner Assona . This guarantees professional claims settlement. 

Still not sure?​

Do you still have unanswered questions? We would be happy to pave the way for a carefree partnership. Contact us and we will answer all your questions!

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Frequently Asked Questions: Specialty Retailers

How do I become a eurorad dealer?

You can register easily via our online portal. After a brief review, you will receive all the necessary documents and will be as a partner in the eurorad network. 

For tax reasons, we recommend a minimum employer subsidy of €3.33 per month per company bike. This amount covers the annual UVV safety checks and ensures that the economic attribution of the leased bike lies with you as the employer.

Your advantages through the subsidy:

  • Legally compliant contract drafting in accordance with tax law
  • Professional UVV inspections for traffic safety
  • Clear ownership structure for all leased bicycles

You can set the employer subsidy higher on an individual basis, making the company bike even more attractive to your employees. Many companies, for example, cover the entire insurance costs.

As the lessee, you are responsible for fulfilling the contract—even if employees leave the company. However, eurorad offers you 100% recourse security: in the event of termination, illness, or other absences, you will not incur any additional payments or costs.

The full invoice amount will be paid immediately after the contract is concluded. Long waiting times are a thing of the past. 

You can calculate UVV inspections directly via the eurorad portal. The costs are covered by the insurance company – for you, this means additional service revenue without any risk. 

No, the eurorad partnerpartnership is free of charge for you. You benefit from immediate payouts and additional service revenues without any fees. 

As eurorad partner , you are protected against payment defaults. The leasing partner AGL assumes all risks – you are guaranteed to receive your money. 

Become part of eurorad's success and expand your offerings with eurorad's company bike leasing program!

More than 5,000 specialty retailers already trust eurorad. Join us!